Category Archives: marketing

Giraffe bread (no giraffes were harmed in the writing of this post)

Posted on February 2, 2012 by r2ruth

Do not underestimate children! I loved a news story that I read this week on the Daily Telegraph’s website. Eight months ago, three-year-old Lily Robinson wrote to Sainsbury’s to point out that the company’s tiger bread actually looks more like a … Continue reading →

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